Advantages of online marketing

Following are some of the advantages of online marketing:

  1. Extremely low risk
  2. Reduction in costs through automation and use of electronic media
  3. Faster response to both marketers and the end user
  4. Increased ability to measure and collect data
  5. Opens the possibility to a market of one through personalization
  6. Increased interactivity
  7. Increased exposure of products and services
  8. Boundless universal accessibility

Disadvantages of online marketing

Following are some disadvantages of online marketing:

  1. Dependability on technology
  2. Security, privacy issues
  3. Maintenance costs due to a constantly evolving environment
  4. Higher transparency of pricing and increased price competition
  5. Worldwide competition through globalization

4 Responses to “Advantages and disadvantages of online marketing”

  • hair loss says:

    December 5, 2010 at 7:25 pm

    Your one articel gave me some ideas for my projects and work so I guess I spent some really useful time here.

  • college grants for women says:

    December 14, 2010 at 7:28 pm

    Couldnt agree more with that, very attractive article

    ip camera says:

    January 18, 2011 at 4:00 am

    First of all, great looking site you have here and great post too. I would like to keep up with your posts but having problem subscribing to your rss.

      admin says:

      January 18, 2011 at 4:08 am


      Thank you so much.. There was a slight issues with the rss feed. Please try to subscribe again.

      Creativity Breed Innovations,

Leave a Reply